We created a very modern and clean design that also has a very user friendly online store.

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According to Chad Whitermore, head of THG Web Solutions LLC, more and more entrepreneurs and small business operators have realised that to have a website is no longer an option, but a necessity to their very survival in their particular area of expertise or niche market.

“Today, everyone – not just businesses and government buyers – all go to the internet to purchase just about anything. Some even do their research online about a particular service or product before even consider buying it offline through the traditional brick-and-mortar means,” noted Mr. Whitermore, a professional website developer who specialises in creating website for small-to-medium size businesses and entrepreneurs.

Therefore, if are either small business operator or an entrepreneur contemplating whether to venture into the virtual world of cyberspace and stake your claim to choice piece of real estate, THG Web Solutions would like to share the following “five tips on building an effective website” with you.

1. Step number-one, before you start building your website decide where you’re going to put it. That means that you’ll have to first identify a commercial website hosting service where you’re going to find space to rent and will allow you to the necessary on going changes that will be required on your own.
2. The next step is to have the site create – do it yourself if you have the know-how; if not, get someone to do it for you (like www.thehappygeek.com). The first time someone sees your business is normally online, so make your first impression count by working with a professional.
3. Having designed your site, ensure that “content” is information that visitors really want about the product or service they are interested in purchasing. “Don’t ever make information hard to find, especially your shopping area, or the pages take forever to load, or if visitors have to jump through hoops and several obstacles courses to find your order page, there is no question about it… they’ll abandon your site and navigate to your competitor’s shop where they’ll have a better online shopping experience.” Bottom-line, make it easy for visitors to navigate your site to quickly find what it what it is they want to buy from you.
4. Gone are the days when having a website was an end in itself and it didn’t then matter to the small business and home business owners whether the site looks professional or not. All that has since changed. “Whether you like it or not, your customers expect your website to be aesthetically pleasing with professional looking façade. Anything less, makes your online business looks unreliably small,” said Whitermore.
5. Now that you have encouraged browsing and impulse buying, suggest add-on sales, and tell them how to reach you, it’s now time to promote your site. In promoting your site, never encourage spam. This is a no-no in site promotion. Too much mass mailing to your opted-in customers is a sure way to have them start ignoring your site. Secondly, there some 30 to 40 effective search engines out there, so don don’t waste money on sites that offer to get you listed in 500 search engines. There are a lot of auto-submitters available that you can use to manually submit your site to directories relevant to the content of your web page and your market niche.

Now, if you think setting up and promoting your website is too technical a job for you and that you’d rather spend the time managing your business, then THG Website Design in Clearwater was set up to handle all that stuff for you so that you can spend more time with your core business. For further details or no-obligation consultation, please contact: THG Web Solutions 888-791-3103

Media Contact Information:

Chad Whitermore

Project Manager

THG Web Solutions

888-791-3103

Info@thehappygeek.com

www.thehappygeek.com

Our Solution:
Given the industry audience the portfolio needed to appeal to a variety of possible clients. The portfolio consists of a combination of javascript animation and modal popups, as well as a dynamic javascript gallery within each new portfolio page item.

Successful Outcome:
Onyx South was very happy with the end product and continues to update their site regularly.

Visit Their Site

If you’re getting traffic to your website, but users aren’t staying long or aren’t converting, it could be the design factor. A new survey from the UK’s BaseKit finds that UK consumers are distrustful of badly designed websites.

by Kristina Knight

According to the survey, which was carried out between January 4 – 10, 2011, 70% of consumers don’t trust websites with bad designs. Also of interest, 66% of respondents believe that the ‘look’ of a website is more important than the company’s physical location in engaging consumers.

“It has never been more important to present your company professionally online. In the digital age, consumers expect a company to have a well thought-out online presence. This is supported by the fact that two-thirds of businesses believe that a website has more impact on its success than location,” said Chris Winstanley, Head of Marketing with BaseKit.

The question, of course, is what is a badly designed website? Primarily, the navigation and usability of the site. Sites which are easy to navigate, which don’t freeze at the shopping cart or check-out phase, and sites which are well-presented are more engaging to consumers – they appear more ‘legitimate’, according to one expert.

“A website must not only look good, but it must also function correctly and be user friendly. You want to be sure to give the user relevant information pertaining to your niche/market so that they will see you as a credible source and keep coming back for more information, eventually leading to a sale or new customer. Design is key to your credibility factor…As my drill sargeant once said, “look like, act like, become.”

“These days, if your site takes full advantage of design, functionality, and user friendliness, you are already a step above your competitors,” said Chad Whitermore, Owner of Tampa Website Design Company, THG Web Solutions. “Use this website formula, and win every time!”

We also built a fully featured gallery page that displays images using Light-Box technology for a stylish look and feel.